It would be delicious as a layer cake with a cherry filling, or even a cherry glaze on top... or perhaps chocolate ganache. But it's delicious on its own - it's very moist with a nice hint of chocolate, and you don't really notice the beets.
I also made a vegan cupcake of sorts - red velvet pupcakes. It was my first attempt at vegan baking and my first attempt at cooking for Hobie, the three month old Australian Cattle Dog that joined our household last month. She can be a picky eater, but I know she has enjoyed other treats that include beets, so I gave this a go. I replaced the applesauce with more beet puree (so the cupcakes are quite pink) and rather than using cottage cheese as a frosting, I simply used peanut butter.
Although I'm not canine I tried one of the "pupcakes" myself, sans peanut butter and biscuit, and it's surprisingly good. And my intended audience was quite pleased (although she left the little bone shaped biscuit behind).